Jimmy MacKinley

Jimmy studied science at the University of New Brunswick, focusing on Psychology and Biology. After graduating in 2007, he spent over 2 years in the field of education, partly spent teaching at his former High School in Miramichi. Jimmy then ventured back to Fredericton to begin working in the technology sector. Right away, he developed a keen interest in online media, digital marketing, and communications. His time spent at Radian6 and Salesforce Marketing Cloud allowed him to grow his skills in customer communications, account management, and public speaking.

Dissecting The QR Code: Should Your Brand Use Them?

Sep 20, 2013

The year was 1994. President Clinton delivered his first state of the union address and Ace of Base was at the top of the charts…

Retail

Battling Showrooming? Develop a Mobile Strategy that Makes Sense for Your Brand

Aug 8, 2013

Mobile has undoubtedly changed the way we live our lives. It has altered the way we communicate, navigate through an unfamiliar…